In 10 minutes daily, The Business of Tech delivers the latest IT services and MSP-focused news and commentary. Curated to stories that matter with commentary answering ‘Why Do We Care?’, channel veteran Dave Sobel brings you up to speed and provides resources to go deeper. With insights and analysis, this focused podcast focuses on the knowledge you need to be effective, profitable, and relevant.

The podcast is hosted by Dave Sobel, a leading expert in the delivery of technology services with broad experience in both technology and business.    He owned and operated an IT Solution Provider and MSP for over a decade, both acquiring other organizations and eventually being acquired.  This firm was a winner of multiple awards, including Kaseya’s Cutting Edge and ConnectWise’s Best New Idea, as well as being a finalist for Microsoft’s Worldwide Partner of the Year in the Small Business Specialist category.    After his MSP experience, he worked for multiple vendors at such companies as Level Platforms, GFI, LogicNow, and Solarwinds, leading community, event, marketing, and product strategies, as well as several M&A activities.

He was named a CRN Channel Chief multiple times, to the CRN UK A-List, as a Channel Futures Circle of Excellence winner, to Channel Pro’s 20/20 Visionaries, and has been an MSPmentor 250 member for multiple years  Dave has been recognized as one of the top virtualization experts globally as a Microsoft MVP for Virtualization. and author of “Virtualization: Defined.  A Primer for the SMB Consultant.” Dave has served on the executive council for Managed Services and Emerging Technologies, the Vendor Advisory Council, as founding Chair for the Mobility Community for CompTIA.

News and commentary delivered daily from experience.


All Episodes

Consortium for Responsible IT Services: Cole Knuth Outlines New Path for MSP Accountability

The dominant mechanism addressed is the development of a self-regulatory framework for IT service providers, specifically as Texas A&M University’s Global Cyber Research Institute (GTIA) launches the Consortium for...

CMMC Pause Exposes High Compliance Costs for Small Defense Contractors — Jeremiah Jensen

The core mechanism discussed is the regulatory pressure and resulting operational risk created by the Department of Defense’s (DoD) abrupt suspension of the CMMC Level 2 third-party certification mandate....

Dave Bloom: Why Small MSPs Can Sustain High Margins by Limiting Tool Overhead

The episode examines margin disparity and operational strategy for MSPs serving regulated industries, spotlighting how compliance-driven overhead can become a structural moat for providers targeting underserved segments. The discussion...

How Blue Mantis Navigates AI and Security Demand Without Enterprise Budgets – Josh Dinneen

The episode reveals a structural shift toward operational complexity and heightened accountability in the MSP sector, as service providers are increasingly required to integrate AI capabilities, consolidate security offerings,...

Losing Your Ticket Data: How Atera’s Automation Shifts Baseline Control to Vendors

The episode identifies a core structural shift in the managed services industry: the decoupling of service measurement from observable work due to the adoption of autonomous service desk technologies....

Jessica Davis: How AI Usage Models Are Disrupting MSP Revenue Predictability

The central structural shift addressed is the fracture of the longstanding per-user, per-month MSP pricing model due to AI-enabled consumption-based (tokenized) billing, which introduces variable costs previously absent from...

Platform Vendors Now Dictate Which AI Agents Can Buy from Your Clients’ Sites

The episode highlights a structural shift in web traffic patterns: machine-driven activity, particularly from AI agents, now makes up the majority of website visits and increasingly determines how businesses...

Microsoft Patch Volumes and AI Shifts Deliver More Work, Less Margin for MSPs

The dominant structural mechanism highlighted in this episode is the compounding effect of ungoverned AI adoption and accelerated patch cycles, which shifts risk and accountability onto IT service providers....

Justin Fox on How ValorC3 Adapted to Broadcom’s VMware Licensing Deadline

The episode reveals infrastructure dependence and vendor consolidation risks in the IT channel, illustrated by Broadcom’s abrupt closure of the VMware Cloud Service Provider (VCSP) program. This move eliminated...